BBM Overview: PPM Ratings - Dec 2014

Written by David Bray on Thursday, 11 December 2014 15:07.

Numeris Overview: New PPM Ratings

David Bray is President of Bray & Partners Communications.

As I sit buried under the worst snowstorm of the year, I will attempt to dig through the latest PPM radio ratings released today. This release from Numeris (formerly BBM) completes the thirteen week period covering Sept. 1st to November 30th, 2014. . Let’s take a look at some of the numbers for the five PPM markets.

Toronto : Bragging rights at the top of the ratings heap go to CHFI-FM with a 13.0% share of hours tuned for A12+ (up from 12.9% last time out). CHFI-FM takes the #1 spot with the ladies 25-54 delivering a 20.6% share (down from 20.9%) followed by CHUM-FM delivering a 17.3% share (up from 16.3%). Q107 holds the #1 spot for males 25-54, posting an 11.0% share (down from 11.1% in the last 13 week book). CHUM-FM leads the way for M18-34 with a 13.2% share. For F18-34, CHFI-FM tops the list posting a 23.9% share (up from 23.6%).

BBM Overview: PPM Ratings - June 2014

Written by David Bray on Friday, 13 June 2014 15:41.

As we gear up for summer, climb on board for a tour of the latest PPM radio ratings released today. This release from BBM completes the thirteen week period covering February 24th, 2013 to May 25th, 2014. . Let’s take a look at some of the numbers for the five PPM markets.

Toronto: Bragging rights at the top of the ratings heap go to CHFI-FM with a 13.2% share of hours tuned for A12+ (down from 17.6% last time out). CHFI-FM takes the #1 spot with the ladies 25-54 delivering a 20.5% share (down from 25.8%) followed by CHUM-FM delivering a 17.0% share (up from 16.7%). BOOM-FM holds the #1 spot for males 25-54, posting a 9.8% share (up from 7.6% in the last 13 week book) followed by Q107 with 9.3% (up from 9.2%). CHUM-FM leads the way for M18-34 with a 9.0% share.  For F18-34, CHUM-FM tops the list posting a 19.4% share.

BBM Overview: PPM Ratings - Mar. 2014

Written by David Bray on Thursday, 06 March 2014 15:18.

It may still be chilly outside, but things are starting to heat up with today’s release of the latest PPM radio ratings. This release from BBM completes the thirteen week period covering November 25th, 2013 to February 23rd, 2014. . Let’s take a look at some of the numbers for the five PPM markets.

BBM Overview: PPM Ratings - Dec. 2013

Written by David Bray on Thursday, 05 December 2013 14:10.

As the winter winds begin to blow we have just received a breath of fresh air with today’s release of the latest PPM radio ratings. Today’s release from BBM completes the thirteen week period covering August 26th to November 24th. Let’s take a look at some of the numbers for the five PPM markets.

Toronto: Bragging rights at the top of the ratings heap go to CHFI-FM with a 16.0% share of hours tuned for A12+ (up from 14.2% last time out). CHFI-FM takes the #1 spot with the ladies 25-54 delivering a 26.5% share (up from 29.4%) followed by CHUM-FM delivering an 18.3% share (down from 21.5%). Q107 holds the #1 spot for males 25-54, posting a 9.2% share (flat with 9.2% in the last 13 week book). The Edge leads the way for M18-34 with a 16.0% share (down from 20.6%). For F18-34, CHFI-FM tops the list posting a 29.2% (up from 21.0%) share followed by CHUM-FM with a 16.6% (down from 20.2%) share of hours tuned.

BBM Overview: PPM Ratings - Sep. 2013

Written by David Bray on Thursday, 05 September 2013 08:15.

With summer in the rear view mirror, we can now look back at the radio landscape with today’s release of the latest PPM radio ratings. Today’s release from BBM completes the thirteen week period covering May 27 to August 25th. Let’s take a look at some of the numbers for the five PPM markets.

BBM Overview: PPM Ratings - Jun. 2013

Written by David Bray on Thursday, 06 June 2013 13:38.

With summer peeking around the corner, things on the radio landscape are sizzling with the latest PPM radio ratings. Today’s radio release from BBM completes the thirteen week period covering February 25th to May 26th. This marks the fifteenth 13 week period in the new era of measurement for Toronto, Vancouver, Edmonton and Calgary.  Let’s take a look at some of the numbers for those markets plus Montreal (the first PPM market).

BBM Overview: PPM Ratings - Mar. 2013

Written by David Bray on Saturday, 09 March 2013 14:46.

 In the midst of a hurricane of change in terms of media ownership, things on the radio landscape are heating up with the latest PPM radio ratings. Today’s radio release from BBM completes the thirteen week period covering November 26th to February 24th. This marks the fourteenth 13 week period in the new era of measurement for Toronto, Vancouver, Edmonton and Calgary.  Let’s take a look at some of the numbers for those markets plus Montreal (the first PPM market).

The race for ratings: Fall 2004 BBM overview

Written by David Bray on Wednesday, 15 December 2004 18:32.

As the winter winds begin to howl, things are heating up in anticipation of the CRTC decision coming out of the hearings held in early November. Nothing less than the future of radio in Canada is at stake. For now, the race for ratings is as hot as ever as demonstrated by the Fall BBM released today.

Toronto: CHUM-FM claimed a market leading 9.4 per cent share of hours tuned for A12+. EZRock proved that the summer book was a minor blip as they posted a formidable 8.1 per cent share. Q107 turned in an impressive 7.3 per cent share of A12+ and a 15.4 per cent share of M25-54. 680News continued their strong showing with a 5.5 per cent share of A12+.

Who is Hot This Winter

Written by David Bray on Thursday, 01 February 2001 17:52.

As Canada lies buried beneath the depths of winter, I'm sitting here embroiled in a discussion about who is hot. Or more specifically, which formats are hot and which are not. So its time to work up a little perspiration and churn out some analysis.

Below is a recap of 8 large markets, detailing the percentage share of hours tuned (A12+, M-Sun. 5a-1a) for each format in the Fall 2000 BBM. There is some subjectivity in determining whether a station should be categorized, for example, as Hot Adult Contemporary or Contemporary Hit Radio station.

BBM Overview: PPM Ratings - Dec. 2012

Written by David Bray on Thursday, 06 December 2012 14:09.

Even as the winter chill settles in, things on the radio landscape are heating up with the latest PPM radio ratings. Today’s radio release from BBM completes the thirteen week period covering August 27th to November 25th. This marks the thirteenth 13 week period in the new era of measurement for Toronto, Vancouver, Edmonton and Calgary. Let’s take a look at some of the numbers.

Toronto: Bragging rights at the top of the ratings heap go to CHFI-FM with a 13.5% share of hours tuned for A12+ (up from 12.2% last time out). CHUM-FM holds their #1 spot with the ladies 25-54 delivering a 19.0% share (up from 17.9%) followed by CHFI-FM posting a 17.0% share (up from 14.0%). Q107 holds their #1 spot for males 25-54, posting an 11.9% share (up from 10.7% in the last 13 week book). The Edge holds their edge over the competition with M18-34 turning in a 15.5% share (down from 15.9%). For F18-34, CHFI-FM tops the list with a 21.4% (up from 17.5%) share of hours tuned followed by CHUM-FM posting a 20.4% (up from 19.6%) share.

BBM Overview: PPM Ratings - Sep. 2012

Written by David Bray on Sunday, 09 September 2012 22:24.

With summer in the rear view mirror, it’s time to take a look back at the last 13 weeks with the latest PPM radio ratings. Today’s radio release from BBM completes the thirteen week period covering May 28th to August 26th. This marks the twelfth 13 week period in the new era of measurement for Toronto, Vancouver, Edmonton and Calgary.  Let’s take a look at some of the numbers.

BBM Overview: PPM Ratings - Aug. 2012

Written by David Bray on Thursday, 02 August 2012 13:36.

A brief overview of share figures from the latest PPM 2012 BBM release courtesy of David Bray...This is an overview of the 4 week ratings released today compared to the last 4 week book.

BBM Overview: PPM Ratings - Mar. 2012

Written by David Bray on Friday, 09 March 2012 10:22.

With spring peeking around the corner, the radio landscape is heating up with the latest PPM radio ratings. Today’s radio release from BBM completes the thirteen week period covering November 28th to February 26th. This marks the tenth 13 week period in the new era of measurement for Toronto, Vancouver, Edmonton and Calgary.  Let’s take a look at some of the numbers.

BBM Overview: PPM Ratings - Dec. 2011

Written by David Bray on Thursday, 08 December 2011 14:24.

As the winter winds start to blow, the radio landscape is heating up with the latest PPM radio ratings. Today's radio release from BBM completes the thirteen week period covering August 29th to November 27th. This marks the ninth 13 week period in the new era of measurement for Toronto, Vancouver, Edmonton and Calgary. Let's take a look at some of the numbers.

BBM Overview: PPM Ratings - Sep. 2011

Written by David Bray on Thursday, 08 September 2011 14:14.

As wistfully we watch summertime scenes in our rear view mirrors, today we get a chance to reflect on radio over the summer with the latest PPM radio ratings. Today’s radio release from BBM completes the thirteen week period covering May 30th to August 28th. This marks the eighth 13 week period in the new era of measurement for Toronto, Vancouver, Edmonton and Calgary. Let’s take a look at some of the numbers.

BBM Overview: PPM Ratings - Jun. 2011

Written by David Bray on Thursday, 09 June 2011 16:59.

Summer’s (almost) here and the time is right for… the latest PPM radio ratings. Today’s radio release from BBM completes the thirteen week period covering February 28th to May 29th. This marks the seventh 13 week period in the new era of measurement for Toronto, Vancouver, Edmonton and Calgary. Let’s take a look at some of the numbers.

BBM Overview: PPM Ratings - Mar. 2011

Written by David Bray on Sunday, 20 March 2011 16:34.

The snow is melting and things are heating up… with the latest PPM radio ratings. Today’s radio release from BBM completes the thirteen week period covering November 29th to February 27th. This marks the sixth 13 week period in the new era of measurement for Toronto, Vancouver, Edmonton and Calgary.  Let’s take a look at some of the numbers.

Feb 03 2011 - Vancouver PPM Comparison

Written by David Bray on Thursday, 03 February 2011 20:45.

Vancouver

PPM Comparison

 

% Share of Hours Tuned

(Mon.-Sun, 5a-1a)

Station

A12+

PPM

Jan ‘11

A12+

PPM

Dec ‘10

A12+

PPM

Nov ‘10

A12+

PPM

Oct ‘10

A12+

PPM

Sept ‘10

A12+

PPM

Aug ‘10

CBC Radio One

10.8

8.7

9.4

9.2

8.7

8.9

CBC Radio Two

3.6

3.1

3.1

3.0

3.1

3.1

The Beat 94.5

7.9

8.3

8.4

9.0

9.5

7.8

Rock 101

4.0

3.9

3.9

3.7

3.8

4.4

99.3 The Fox

2.8

3.3

3.4

3.7

3.9

4.3

TEAM 1410

.8

.5

.7

.7

.8

.6

SHORE 104

1.3

1.2

1.6

1.5

1.8

1.7

AM 730 Traffic

.8

1.2

1.2

.9

.9

.6

103.5 QM FM

9.5

12.4

7.6

9.6

8.1

8.2

AM650

4.2

4,5

4.5

4.4

3.9

6.2

JR FM

4.5

4.8

5.0

4.8

5.7

5.7

104.9 FUN FM

3.2

4.6

3.5

3.3

3.6

5.4

96.9 Jack FM

6.9

6.9

7.4

7.7

8.2

8.5

CKNW

12.8

11.5

13.3

12.1

11.5

11.6

100.5 The Peak

2.3

2.9

2.8

2.7

3.3

2.8

The Team 1040

3.9

3.3

3.7

3.6

2.3

1.9

News 1130

6.2

5.8

6.1

6.6

6.4

5.9

Virgin Radio 95.3

5.1

5.2

5.7

5.4

6.1

5.2

Praise 106.5

.5

.7

.7

.7

.8

.9

Feb 03 2011 - Toronto PPM Comparison

Written by David Bray on Thursday, 03 February 2011 20:44.

Toronto

% Share of Hours Tuned

(Mon.-Sun, 5a-1a)

Station

A12+

PPM

Dec. 27-

Jan. 23

A12+

PPM

Nov 29-

Dec 26

W25-54

PPM

Dec. 27-

Jan. 23

W25-54

PPM

Nov 29-

Dec 26

M25-54

PPM

Dec. 27-

Jan. 23

M25-54

PPM

Nov 29-

Dec 26

CBC Radio Two

1.5

1.3

1.9

1.7

1.4

1.1

CBC Radio One

9.6

9.1

9.1

8.2

6.0

6.4

AM 640 Toronto

1.8

1.9

1.1

.9

2.5

2.4

Classical 96.3 FM

5.5

4.9

2.0

1.5

2.0

1.1

102.1 The Edge

5.4

5.5

5.6

5.9

9.4

9.4

News Talk 1010 CFRB

5.4

5.1

1.2

1.1

3.2

3.1

680 News

7.7

7.1

7.2

6.8

8.1

7.9

Flow 93.5

1.6

2.0

2.3

2.4

1.8

1.7

AM 740

2.6

2.2

.4

.2

,2

.2

98.1 CHFI-FM

13.1

19.5

15.3

22.8

9.6

17.5

CP24 Radio 1050

.1

0

0

0

.1

.1

104.5 CHUM-FM

9.4

7.8

17.6

14.5

9.1

7.3

Z103.5

2.3

2.3

3.4

3.4

2.6

2.7

Q107

6.1

5.7

4.2

4.3

12.8

12.0

Vinyl 95.3

1.8

1.4

1.5

1.2

2.3

1.8

The FAN 590

2.5

2.3

.8

.9

5.1

5.0

Boom-FM

7.2

7.6

10.0

10.3

9.3

8.2

Jazz FM 91

3.4

2.5

.6

.3

1.6

1.0

88.5 The Jewel

1.6

1.6

.9

1.1

.4

.4

Virgin Radio 99.9

6.8

6.2

9.9

8.5

7.8

7.1

KISS 92.5

3.6

2.8

4.2

3.3

3.9

3.0

Wave 94.7

.5

.6

.2

.3

.1

.2

BBM PPM Radio Ratings Toronto Aug 2010

Written by David Bray on Thursday, 12 August 2010 20:07.

Overview of Toronto Radio Ratings for August 2010

Playing by the numbers

Written by David Bray on Tuesday, 01 March 2005 00:00.

When it comes to broadcasting in Canada, most of us (broadcasters, advertisers and the music industry) play by the numbers in one way or another either through audience reach and hours tuned, ad expenditures and target demos, chart positions, playlist adds, etc. The key is understanding the interrelationship of all of these disparate factors. The following is a preliminary examination of these elements with an attempt to gain some understanding of how dramatically they impact on one another.

PPM Ratings March 1, 2010 - May 30, 2010

Written by David Bray on Friday, 11 June 2010 16:19.

With diaries now in our rear view mirrors for 5 key markets, radio buyers, sellers and programmers now speak only one language for these majors…PPM. The rest or the country continues to rely on diaries which cover a different rating period. Moreover diary results are released at a different time from their PPM brethren. Today’s PPM radio release from BBM completes the thirteen week period covering March 1st to May 30th. This marks the third 13 week period in the new era of measurement for Toronto, Vancouver, Calgary and Edmonton. Let’s take a look at the numbers.

PPM Fall ‘09 Vs. Diary Fall ‘09, 2009 BBM Overview

Written by David Bray on Thursday, 10 December 2009 00:00.

They are calling it the currency release. Meaning that the release of today’s radio PPM numbers covering 13 weeks from September- November will be the ones most buyers and sellers will use for trading purposes. We are now officially in the era of continuous measurement, with PPM ultimately replacing diary numbers as the trading currency for programmers and advertisers in 5 major markets.

BBM 2010 March PPM

Written by David Bray on Thursday, 11 March 2010 14:15.

It’s official.  Radio buyers, sellers and programmers in 5 key markets now speak only one language…PPM. As of Fall ’09, they were still bilingual, having “Diary” to fall back on. But the safety net has been pulled. Today’s PPM radio release from BBM completes the thirteen week period covering Nov. 30, 2009 to Feb. 28, 2010. This marks the second 13 week period in the new era of measurement for Toronto, Vancouver, Calgary and Edmonton. Diary measurement is now a thing of the past in these markets. Let’s take a look at the numbers.