BBM Overview: PPM Ratings - Sep. 2012

Written by David Bray on 09 September 2012.

With summer in the rear view mirror, it’s time to take a look back at the last 13 weeks with the latest PPM radio ratings. Today’s radio release from BBM completes the thirteen week period covering May 28th to August 26th. This marks the twelfth 13 week period in the new era of measurement for Toronto, Vancouver, Edmonton and Calgary.  Let’s take a look at some of the numbers.

 

Toronto

: Bragging rights at the top of the ratings heap go to CHFI-FM with a 12.2% share of hours tuned for A12+ (down from 13.4% last time out). CHUM-FM holds their #1 spot with the ladies 25-54 delivering a 17.9% share (up from 17.1%) followed by CHFI-FM posting a 14.0% share (down from 15.5%). Q107 holds their #1 spot for males 25-54, posting a 10.7% share (down from 11.7% in the last 13 week book). The Edge holds their edge over the competition with M18-34 turning in a 15.9% share (down from 17.4%). For F18-34, CHUM-FM tops the list posting a 19.6% (up from 15.0%) share followed by CHFI-FM with a 17.5% (down from 18.4%) share of hours tuned.

Vancouver

: 103.5QMFM grabs the #1 spot for A12+ with an 11.9% share of hours tuned (up from 10.9% last time out). Taking the top spot for F25-54 was perennial office station favourite 103.5QM-FM, posting a 17.3% share (flat 17.3% last time out). The Beat 94.5 holds the lead with M25-54 listeners, delivering a 12.0% share (up from 10.5%).  The FOX is out in front for M18-34 with an 18.9% share of hrs. tuned (down from 19.0%) followed by the Beat 14.0% (up from 12.5%). When it comes to Females 18-34, QMFM takes top spot with a 17.4% share (up from 13.0%).

Edmonton

: 102.3 NOW! Radio rules the roost for A12+ posting a 10.1% share of hours tuned (up from 8.2%). NOW! Radio also takes top spot for F25-54, delivering an 11.3% share (up from 9.9%). With a hat trick NOW! also tops the list for M25-54 with a 15.5% share (up from 12.1%). For M18-34, NOW! posted an 18.8% (up from 16.8%) followed by Sonic 102.9 with a 16.8% (down from 18.1%) share.

Calgary

: CBC Radio One leads the way for A12+ with a 10.2% share (down from 10.8%). Country 105 is popular with the ladies, taking #1 spot for F25-54 delivering a 14.0% share (up from 12.9%) followed by Virgin at 13.8% (up from 13.4%). For M25-54, CJAY92 leads the way with an 11.5% share (up from a 10.4%). Country 105 takes top spot for M18-34, posting a 15.5% share (up from 10.0 %) followed by CJAY92 with a 15.0% share (up from 13.8%)

Montreal (Total)

: CHMP 98.5FM is #1 for A12+ with a 16.9% share (down from 18.4%). CFGL-FM  105.7 Rythme FM is tops with the ladies, taking #1 spot for F25-54 delivering a 20.8% share (up from 20.7%). For M25-54, CHMP 98.5FM leads the way with a 17.5% share (down from a 21.1%).

 

A brief overview of share figures from the latest PPM 2012 BBM release courtesy of David Bray...

 

 

Toronto

% Share of Hours Tuned

(Mon.-Sun, 5a-1a)

 

Station

A12+

PPM

May 28-Aug. 26

A12+

PPM

Feb. 27-May 27

W25-54

PPM

May 28-Aug. 26

W25-54

PPM

Feb. 27- May 27

M25-54

PPM

May 28-Aug. 26

M25-54

PPM

Feb. 27-May 27

CBC Radio Two

1.5

1.4

.7

.8

1.1

.9

CBC Radio One

9.4

10.7

6.4

7.8

5.9

7.3

AM 640 Toronto

2.6

2.6

1.6

1.9

3.6

3.6

Classical 96.3 FM

4.1

4.4

2.3

2.3

2.2

2.6

102.1 The Edge

4.5

4.7

4.0

4.0

8.1

8.1

News Talk 1010 CFRB

5.8

5.8

2.0

1.8

2.7

3.9

680 News

7.6

7.2

7.0

7.0

8.0

7.5

Flow 93.5

1.6

1.8

2.0

2.6

3.3

3.1

AM 740

2.7

3.0

.5

.8

.1

.4

Boom-FM

5.9

4.8

8.4

6.6

7.0

5.6

98.1 CHFI-FM

12.2

13.4

14.0

15.5

8.3

9.1

TSN 1050

.6

.5

.4

.2

1.6

1.4

104.5 CHUM-FM

10.5

9.5

17.9

17.1

8.4

7.4

Z103.5

2.3

2.0

3.2

3.5

3.3

2.8

Q107

6.4

7.4

5.2

5.8

10.7

11.7

Vinyl 95.3

 

2.2

2.5

1.7

2.1

1.6

2.4

KX94.7

.6

.5

.2

.2

.6

.3

Sportsnet 590

The FAN

3.5

3.1

1.1

1.1

7.9

6.7

Jazz FM 91

1.7

1.4

1.2

.7

1.5

1.2

Jewel 88.5

1.0

1.3

.3

.4

.3

.4

Virgin Radio 99.9

7.1

5.9

11.4

9.6

6.6

6.5

KISS 92.5

3.7

3.5

5.3

4.8

4.0

4.0

G98.7

1.1

.9

1.4

1.2

1.5

1.3

 

 

 

 

 

Vancouver

% Share of Hours Tuned

(Mon.-Sun, 5a-1a)

 

Station

A12+

PPM

May 28-Aug. 26

A12+

PPM

Feb. 27-May 27

W25-54

PPM

May 28-Aug. 26

W25-54

PPM

Feb. 27- May 27

M25-54

PPM

May 28-Aug. 26

M25-54

PPM

Feb. 27-May 27

CBC Radio One

10.6

11.2

6.4

5.1

7.5

6.8

CBC Radio Two

4.0

4.1

2.2

1.9

2.0

1.8

The Beat 94.5

7.7

8.1

8.9

13.2

12.0

10.5

Rock 101

5.7

4.4

6.3

5.0

8.2

6.2

99.3 The Fox

3.8

4.4

3.7

5.6

7.7

8.4

Team 1410

.6

.4

.2

.1

1.1

.9

CFUN-FM SONiC

2.9

2.5

3.5

2.5

3.4

2.5

SHORE 104

1.9

1.7

2.0

1.2

2.4

2.0

AM 730 Traffic

.8

.8

1.0

.8

1.1

1.4

103.5 QM FM

11.9

10.9

17.3

17.3

7.3

7.8

AM650

2.2

2.3

.6

.8

1.4

2.2

JR FM

7.6

5.6

9.4

7.1

5.8

4.2

96.9 Jack FM

5.7

5.5

7.4

6.7

6.9

6.5

CKNW

9.1

9.7

2.9

3.9

6.3

7.2

100.5 The Peak

3.5

3.4

5.4

4.8

3.5

3.4

The Team 1040

2.0

4.6

.5

2.2

5.1

10.2

News 1130

6.0

6.5

5.8

4.8

3.7

4.1

Virgin Radio 95.3

7.5

7.5

10.6

10.1

9.5

8.8

Praise 106.5

.5

.6

.9

1.1

.2

.5

 

 

 

 

 

 

 

 

 

Edmonton

% Share of Hours Tuned

(Mon.-Sun, 5a-1a)

 

Station

A12+

PPM

May 28-Aug. 26

A12+

PPM

Feb. 27-May 27

W25-54

PPM

May 28-Aug. 26

W25-54

PPM

Feb. 27- May 27

M25-54

PPM

May 28-Aug. 26

M25-54

PPM

Feb. 27-May 27

CBC Radio One

5.7

5.8

4.1

4.2

3.4

3.3

CBC Radio Two

2.0

2.5

1.0

1.0

.3

.3

CFBR-FM The Bear

6.6

6.3

7.2

7.9

9.5

10.9

790 CFCW

4.6

5.4

1.4

1.5

.3

.4

104.9 Virgin Radio

4.1

4.2

6.3

7.1

3.3

3.1

Team 1260

1.3

1.7

.1

.3

3.1

3.8

The Bounce

3.7

3.8

4.4

4.5

4.0

3.4

Sonic 102.9

6.8

6.1

7.4

6.1

11.5

10.2

630 CHED

9.2

9.5

5.2

5.3

5.8

5.8

iNews880

2.1

1.8

.8

.9

1.4

1.3

K97

6.7

5.7

4.7

3.2

10.6

11.6

CISN Country

8.1

9.1

9.0

11.1

5.7

5.5

UP 99.3

6.5

6.2

9.4

8.9

5.6

6.6

HOT-FM 107

2.6

2.6

2.6

2.6

3.8

3.4

Lite 95.7

3.0

2.7

5.6

5.3

2.4

1.8

92.5 Joe-FM

4.5

4.9

5.9

6.0

5.2

5.4

102.3 NOW! Radio

10.1

8.2

11.3

9.9

15.5

12.1

96.3 Capital FM

8.9

9.3

10.7

9.9

6.0

7.1

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Calgary

% Share of Hours Tuned

(Mon.-Sun, 5a-1a)

 

Station

A12+

PPM

May 28-Aug. 26

A12+

PPM

Feb. 27-May 27

W25-54

PPM

May 28-Aug. 26

W25-54

PPM

Feb. 27- May 27

M25-54

PPM

May 28-Aug. 26

M25-54

PPM

Feb. 27-May 27

CBC Radio One

10.2

10.8

7.4

8.1

5.4

7.1

CBC Radio Two

1.9

1.8

.3

.9

.9

.7

Sportsnet Fan 960

1.5

3.2

.3

.8

3.3

7.5

X92.9

4.5

4.6

3.4

3.5

8.6

9.5

CFFR 660 News

3.5

3.1

3.5

2.6

3.8

3.7

Q107

6.5

5.1

5.1

4.8

11.4

8.0

XL 103FM

8.5

7.1

8.1

6.0

7.2

6.2

Lite 95.9

6.9

7.4

9.9

9.5

3.8

4.5

QR77

9.4

10.6

3.0

4.3

5.8

6.4

98.5 Virgin Radio

7.1

6.4

13.8

13.4

6.0

4.8

UP 97.7

3.2

4.1

3.7

3.5

4.3

6.9

96.9 Jack-FM

4.8

5.6

7.5

8.8

5.9

7.3

CJAY 92

6.2

6.0

4.5

3.2

11.5

10.4

KOOL 101.5

4.5

4.0

5.9

6.7

5.6

5.2

90.3 AMP Radio

4.6

5.4

5.0

6.7

3.8

3.9

AM1060

2.3

3.0

.2

.3

.2

.3

Country 105

9.3

7.8

14.0

12.9

6.6

4.7

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Montreal (Total)

% Share of Hours Tuned

(Mon.-Sun, 5a-1a)

 

Station

A12+

PPM

May 28-Aug. 26

A12+

PPM

Feb. 27-May 27

W25-54

PPM

May 28-Aug. 26

W25-54

PPM

Feb. 27- May 27

M25-54

PPM

May 28-Aug. 26

M25-54

PPM

Feb. 27-May 27

CBF FM: 95,1 Première Chaîne

6.9

7.6

4.6

5.7

4.4

4.4

CBFXFM: Espace Musique 100,7

1.0

1.3

.7

1.3

.5

.7

CBC Radio Two

.8

1.0

.7

.8

.3

.2

CBC Radio One

1.6

1.8

.7

1.0

.8

1.0

CFGLFM: 105.7 Rythme FM

15.4

14.8

20.8

20.7

9.4

8.2

CHMPFM: 98.5 FM

16.9

18.4

13.2

13.9

17.5

21.1

CHOM 97.7 FM

7.8

7.4

7.1

5.4

15.6

15.4

CITEF3: 107,3 Rouge fm

10.8

9.4

14.3

14.4

9.8

8.8

CJAD 800

5.3

5.2

2.5

2.5

2.7

2.6

Virgin Radio 96

8.6

7.6

10.9

9.7

10.8

8.7

CJPXFM: Radio Classique 99,5

3.8

3.9

.8

1.0

.9

.8

CKAC: Radio circulation 730

.3

.3

.2

.2

.6

.5

CKBEFM: The Beat 92,5

5.7

6.2

7.4

8.1

4.7

5.6

TSN 990

.6

.7

.3

.4

1.6

1.9

CKLXFM: Planète Jazz 91,9

1.0

.9

.5

.6

.8

.6

CKMFFM: NRJ Montréal 94.3

5.9

6.2

7.0

7.1

7.9

8.9

96.9 CKOI

5.7

5.3

6.4

5.2

9.5

8.5

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

David Bray is President of Bray & Partners Communications.
Feel free to forward questions and inquiries:
Phone: (416)431-5792
E-mail: This email address is being protected from spambots. You need JavaScript enabled to view it.
Web site: brayandpartners.com