BBM Overview: PPM Ratings - Dec. 2012

Written by David Bray on 06 December 2012.

Even as the winter chill settles in, things on the radio landscape are heating up with the latest PPM radio ratings. Today’s radio release from BBM completes the thirteen week period covering August 27th to November 25th. This marks the thirteenth 13 week period in the new era of measurement for Toronto, Vancouver, Edmonton and Calgary. Let’s take a look at some of the numbers.

Toronto: Bragging rights at the top of the ratings heap go to CHFI-FM with a 13.5% share of hours tuned for A12+ (up from 12.2% last time out). CHUM-FM holds their #1 spot with the ladies 25-54 delivering a 19.0% share (up from 17.9%) followed by CHFI-FM posting a 17.0% share (up from 14.0%). Q107 holds their #1 spot for males 25-54, posting an 11.9% share (up from 10.7% in the last 13 week book). The Edge holds their edge over the competition with M18-34 turning in a 15.5% share (down from 15.9%). For F18-34, CHFI-FM tops the list with a 21.4% (up from 17.5%) share of hours tuned followed by CHUM-FM posting a 20.4% (up from 19.6%) share.

 

Vancouver: CBC Radio One grabs the #1 spot for A12+ with an 11.4% share of hours tuned (up from 10.6% last time out). Taking the top spot for F25-54 was perennial office station favourite 103.5QM-FM, posting a 13.4% share (down from 17.3% last time out). The Beat 94.5 holds the lead with M25-54 listeners, delivering a 10.4% share (down from 12.0%) followed closely by Virgin 95.3 with a 10.3% share (up from 9.5%). The FOX is out in front for M18-34 with a 16.5% share of hrs. tuned (down from 18.9%). When it comes to Females 18-34, JR Country takes top spot with a 13.0% share.

Edmonton: 102.3 NOW! Radio rules the roost for A12+ posting an 11.1% share of hours tuned (up from 10.1%). NOW! Radio also takes top spot for F25-54, delivering a 12.9% share (up from 11.3%). With a hat trick NOW! also tops the list for M25-54 with a 17.3% share (up from 15.5%). For M18-34, NOW! posted a 20.3% (up from 18.8%) followed by Sonic 102.9 with a 14.2% (down from 16.8%) share.

Calgary: CBC Radio One leads the way for A12+ with an 11.2% share (down from 10.2%). Country 105 is popular with the ladies, taking #1 spot for F25-54 delivering a 15.3% share (up from 14.0%) followed by Virgin at 10.1% (down from 13.8%). For M25-54, CJAY92 leads the way with an 11.7% share (up from an 11.5%). CJAY92 takes top spot for M18-34 with a 14.4% share (up from 15.0%). Country 105 is #1 for F18-34 posting a 15.3% share.

Montreal (Total): CHMP 98.5FM is #1 for A12+ with a 17.8% share (up from 16.9%). CFGL-FM 105.7 Rythme FM is tops with the ladies, taking #1 spot for F25-54 delivering a 22.2% share (up from 20.8%). For M25-54, CHMP 98.5FM leads the way with a 19.5% share (up from a 17.5%). Virgin Radio96 is #1 for M18-34 with a 13.8% share. Virgin Radio96 is also #1 for M18-34 with a 25.2% share.

A brief overview of share figures from the latest PPM

2012 BBM release courtesy of David Bray...


Toronto

% Share of Hours Tuned

(Mon.-Sun, 5a-1a)

 

Station

A12+

PPM

Aug 27-Nov. 25

A12+

PPM

May 28-Aug. 26

W25-54

PPM

Aug 27-Nov. 25

W25-54

PPM

May 28-Aug. 26

M25-54

PPM

Aug 27-Nov. 25

M25-54

PPM

May 28-Aug. 26

CBC Radio Two

1.8

1.5

1.4

.7

1.2

1.1

CBC Radio One

9.1

9.4

6.9

6.4

5.1

5.9

AM 640 Toronto

2.4

2.6

1.7

1.6

3.4

3.6

Classical 96.3 FM

4.0

4.1

1.9

2.3

1.7

2.2

102.1 The Edge

4.3

4.5

4.4

4.0

7.1

8.1

News Talk 1010 CFRB

6.3

5.8

2.8

2.0

3.5

2.7

680 News

7.5

7.6

7.7

7.0

7.7

8.0

Flow 93.5

1.5

1.6

1.5

2.0

3.1

3.3

AM 740

2.9

2.7

.3

.5

.3

.1

Boom-FM

5.8

5.9

6.8

8.4

7.4

7.0

98.1 CHFI-FM

13.5

12.2

17.0

14.0

9.6

8.3

TSN 1050

.4

.6

.3

.4

1.0

1.6

104.5 CHUM-FM

11.0

10.5

19.0

17.9

8.9

8.4

Z103.5

1.7

2.3

2.0

3.2

2.5

3.3

Q107

6.5

6.4

5.3

5.2

11.9

10.7

Vinyl 95.3

 

1.9

2.2

1.3

1.7

1.0

1.6

KX 94.7

.9

.6

.4

.2

.8

.6

Sportsnet 590

The FAN

3.5

3.5

1.0

1.1

7.2

7.9

Jazz FM 91

1.8

1.7

.8

1.2

1.4

1.5

Jewel 88.5

1.1

1.0

.4

.3

.4

.3

Virgin Radio 99.9

6.5

7.1

9.4

11.4

7.6

6.6

KISS 92.5

3.5

3.7

4.8

5.3

4.5

4.0

G98.7

.8

1.1

1.2

1.4

1.1

1.5

 


Vancouver

% Share of Hours Tuned

(Mon.-Sun, 5a-1a)

 

Station

A12+

PPM

Aug 27-Nov. 25

A12+

PPM

May 28-Aug. 26

W25-54

PPM

Aug 27-Nov. 25

W25-54

PPM

May 28-Aug. 26

M25-54

PPM

Aug 27-Nov. 25

M25-54

PPM

May 28-Aug. 26

CBC Radio One

11.4

10.6

6.4

6.4

7.6

7.5

CBC Radio Two

3.9

4.0

1.5

2.2

2.6

2.0

The Beat 94.5

6.6

7.7

7.9

8.9

10.4

12.0

Rock 101

5.7

5.7

6.2

6.3

8.3

8.2

99.3 The Fox

3.8

3.8

4.5

3.7

7.9

7.7

Team 1410

.6

.6

.3

.2

1.0

1.1

CFUN-FM SONiC

3.9

2.9

5.0

3.5

5.0

3.4

SHORE 104

1.7

1.9

2.4

2.0

1.8

2.4

AM 730 Traffic

.7

.8

.9

1.0

.9

1.1

103.5 QM FM

10.3

11.9

13.4

17.3

8.1

7.3

AM650

2.0

2.2

1.1

.6

.7

1.4

JR FM

8.1

7.6

10.7

9.4

6.3

5.8

96.9 Jack FM

5.6

5.7

6.3

7.4

6.5

6.9

CKNW

10.6

9.1

5.8

2.9

6.8

6.3

102.7 The Peak

3.4

3.5

4.6

5.4

3.6

3.5

The Team 1040

1.8

2.0

.4

.5

3.7

5.1

News 1130

5.6

6.0

4.2

5.8

3.6

3.7

Virgin Radio 95.3

8.0

7.5

12.7

10.6

10.3

9.5

Praise 106.5

.8

.5

1.3

.9

.6

.2

 


Edmonton

% Share of Hours Tuned

(Mon.-Sun, 5a-1a)

 

Station

A12+

PPM

Aug 27-Nov. 25

A12+

PPM

May 28-Aug. 26

W25-54

PPM

Aug 27-Nov. 25

W25-54

PPM

May 28-Aug. 26

M25-54

PPM

Aug 27-Nov. 25

M25-54

PPM

May 28-Aug. 26

CBC Radio One

6.5

5.7

4.4

4.1

3.3

3.4

CBC Radio Two

2.0

2.0

.7

1.0

.1

.3

CFBR-FM The Bear

7.6

6.6

8.4

7.2

10.5

9.5

790 CFCW

4.5

4.6

1.4

1.4

.2

.3

104.9 Virgin Radio

3.9

4.1

5.6

6.3

3.8

3.3

Team 1260

1.6

1.3

.2

.1

3.5

3.1

The Bounce

3.1

3.7

4.0

4.4

3.0

4.0

Sonic 102.9

6.7

6.8

8.6

7.4

11.0

11.5

630 CHED

9.9

9.2

5.2

5.2

6.0

5.8

iNews880

1.6

2.1

.7

.8

1.5

1.4

K97

6.0

6.7

4.2

4.7

9.3

10.6

CISN Country

8.5

8.1

9.6

9.0

6.5

5.7

UP 99.3

6.2

6.5

10.1

9.4

4.6

5.6

HOT-FM 107

2.5

2.6

2.5

2.6

3.4

3.8

Lite 95.7

2.8

3.0

4.4

5.6

1.9

2.4

92.5 Joe-FM

3.2

4.5

3.8

5.9

4.2

5.2

102.3 NOW! Radio

11.1

10.1

12.9

11.3

17.3

15.5

96.3 Capital FM

8.9

8.9

10.5

10.7

6.6

6.0

 

 

 

 

 

 

 

 


Calgary

% Share of Hours Tuned

(Mon.-Sun, 5a-1a)

 

Station

A12+

PPM

Aug 27-Nov. 25

A12+

PPM

May 28-Aug. 26

W25-54

PPM

Aug 27-Nov. 25

W25-54

PPM

May 28-Aug. 26

M25-54

PPM

Aug 27-Nov. 25

M25-54

PPM

May 28-Aug. 26

CBC Radio One

11.2

10.2

6.3

7.4

5.6

5.4

CBC Radio Two

2.1

1.9

.4

.3

.7

.9

Sportsnet Fan 960

1.4

1.5

.2

.3

3.0

3.3

X92.9

4.0

4.5

3.3

3.4

7.2

8.6

CFFR 660 News

3.5

3.5

3.3

3.5

3.9

3.8

Q107

6.4

6.5

7.2

5.1

10.6

11.4

XL 103FM

8.2

8.5

8.4

8.1

7.1

7.2

Lite 95.9

6.8

6.9

9.7

9.9

3.4

3.8

QR77

9.6

9.4

2.9

3.0

5.8

5.8

98.5 Virgin Radio

6.7

7.1

10.1

13.8

6.8

6.0

UP 97.7

4.0

3.2

3.6

3.7

6.8

4.3

96.9 Jack-FM

5.0

4.8

9.0

7.5

5.8

5.9

CJAY 92

5.9

6.2

4.4

4.5

11.7

11.5

KOOL 101.5

5.0

4.5

8.0

5.9

5.5

5.6

90.3 AMP Radio

3.9

4.6

4.9

5.0

2.8

3.8

AM1060

2.2

2.3

.2

.2

.1

.2

Country 105

9.4

9.3

15.3

14.0

7.4

6.6

 

 

 

 

 

 

 

 

 

 

 

 

 

 


Montreal (Total)

% Share of Hours Tuned

(Mon.-Sun, 5a-1a)

 

Station

A12+

PPM

Aug 27-Nov. 25

A12+

PPM

May 28-Aug. 26

W25-54

PPM

Aug 27-Nov. 25

W25-54

PPM

May 28-Aug. 26

M25-54

PPM

Aug 27-Nov. 25

M25-54

PPM

May 28-Aug. 26

CBF FM: 95,1 Première Chaîne

9.1

6.9

6.9

4.6

5.5

4.4

CBFXFM: Espace Musique 100,7

1.4

1.0

1.0

.7

1.2

.5

CBC Radio Two

.9

.8

.8

.7

.4

.3

CBC Radio One

1.8

1.6

.8

.7

.8

.8

CFGLFM: 105.7 Rythme FM

14.9

15.4

22.2

20.8

8.8

9.4

CHMPFM: 98.5 FM

17.8

16.9

12.1

13.2

19.5

17.5

CHOM 97.7 FM

7.4

7.8

6.0

7.1

15.5

15.6

CITEF3: 107,3 Rouge fm

9.6

10.8

12.4

14.3

9.2

9.8

CJAD 800

5.5

5.3

2.4

2.5

3.2

2.7

Virgin Radio 96

8.0

8.6

11.5

10.9

9.2

10.8

CJPXFM: Radio Classique 99,5

4.7

3.8

1.6

.8

2.1

.9

CKAC: Radio circulation 730

.3

.3

.3

.2

.6

.6

CKBEFM: The Beat 92,5

5.3

5.7

6.4

7.4

4.0

4.7

TSN 690

.6

.6

.2

.3

1.6

1.6

CKLXFM:

CHOI 91,9

.6

1.0

.4

.5

1.0

.8

CKMFFM: NRJ Montréal 94.3

5.7

5.9

7.2

7.0

8.9

7.9

96.9 CKOI

5.0

5.7

6.0

6.4

7.0

9.5

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

David Bray is President of Bray & Partners Communications.

 

Feel free to forward questions and inquiries:

 

Phone: (416)431-5792

 

E-mail: This email address is being protected from spambots. You need JavaScript enabled to view it.

Web site: brayandpartners.com